How to create great Infographics?
Information graphics, known as infographics are graphic visual representation of complex data and information displayed in a simple, shareable and eye catching way. Most importantly, they play a crucial role in the increasingly visual world of marketing.
Today infographics are used in the media, scientific works, articles, education, in road signs, manuals and maps. Computer scientists, statisticians and mathematicians, with an infographic, develop and communicate concepts using a single symbol to process information.
Information graphics present information that would be unwieldy in text form, so they act as a visual shorthand for everyday approach such as bus image that indicates the bus station. Infographics are commonly used in newspapers to show the weather, as well as site plans for newsworthy events, maps and graphs for statistical data.
Did you know that adding images to your Facebook post can generate up to 60% more interaction from your fans?
If you want to create great and amazing infographic, you should follow this steps.
1. Present numbers visually
Do you want to present a weekly report of work or a new business idea to you investors? In any case, using infographics to represent facts and figures gives you the greatest chance of creating impact. Explore images and graphics that you can use to display these elements. If your survey or report contain an extremely high or significant information, this is the great opportunity to highlight them.
2. Place numbers inside shapes
Shapes crate visual focus and help contain your content. Heart of powerful infographics are numbers and statistics – make sure they are eye catching! You can choose hundreds of different shapes, but remember that you can easily change the color and size of each shape to suit your design.
3. Use color to highlight information
Colors help you to increase the effect of your infographics. Use bright, cheerful colors that jump of the screen and increase the chance of getting your information noticed.
4. Create visual map with lines
As well as using illustrations, shapes and icons to create your information graphics, you can use visual map to present information. Use simple lines that doesn´t take away from your other visual elements.
5. Create a visual index using consistent elements
Visual index is a great way to break down complex information or create a visual narrative. You can allow your viewer´s eyes to pass seamlessly over design by creating a visual index. Make sure you use consistent elements, because your visual index will link together. For example, using only letters or numbers in the circle of the same color.
